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Logging in to Amrod

Where to sign in, what the common failures actually mean, and why that same login is what puts your catalogue on your own site.

Most people arrive at this page for one of two reasons. Either the login has stopped working, or someone has said the login is what feeds a catalogue onto a website and that did not sound right. Both are below.

Where to sign in

Amrod's reseller site is amrod.co.za, and the login is on it. Amrod has rebuilt the site more than once, so old bookmarks and old links in old emails often point at addresses that no longer work. If yours does, go to amrod.co.za directly and re-save the bookmark once you are in.

You need three things, not two: a username, a password, and your customer code. The customer code is the one people forget, and it produces a failure that reads like a wrong password.

When it will not let you in

There are only a few real causes, and they need different responses.

What happenedWhat to do
The username is not recognisedCheck it against the original account email from Amrod rather than retyping what you remember
The password or customer code is rejectedCheck the customer code first. It is a separate field and it is the more common of the two mistakes
Somebody at your company reset the passwordGet the new one internally. Then read the section below, because this one has a side effect
Nothing has been ordered for a long timeAmrod deactivates accounts that sit idle for twelve months. Contact them to reopen it
The login works but the API refuses the same detailsNothing is wrong with your password. API access is a separate permission. See getting API access approved

The password reset that breaks a website

If any system connects to your Amrod account, it almost certainly uses the same username and password a person uses to log in. Reset that password and the connection stops. It does not announce itself. A website carries on showing whatever prices and stock it last pulled, and everything looks normal.

You find out later, in the worst way: a customer orders something that went out of stock last week, or you quote at a price that has since changed.

Amrod does not issue a separate login for this. The credentials your website uses are the same credentials a person signs in with, so this cannot be designed around. Two things reduce the damage: tell whoever runs your website on the day the password changes, and make sure a failed connection raises an alert instead of sitting there quietly.

What the login gives you, and what it does not

Signed in, you see the catalogue, your own prices, and stock. Your prices are yours: Amrod places resellers on a loyalty ladder and your position on it sets what you pay, so the figures you see are not the figures another reseller sees. How Amrod pricing tiers work explains it.

What you do not get is a shop of your own. The trade site is where you buy. Your customers cannot use it, and it is not a place to send them.

The free storefront, and where it stops

Amrod does offer resellers a free storefront on its own promoafrica.com, at an address like promoafrica.com/yourcompany. If you have one, it shows the range under your name.

It is a catalogue to look at. Checked in September 2026, a reseller storefront there carries no prices, no cart, no quote request and no customer login. It also sits on Amrod's domain, so the visits and the search results belong to that domain and not to yours.

For showing somebody the range, it does the job. For quoting, taking an order, or being found by a customer searching for what you sell, it does not.

Using the same account to run your own catalogue

The part that surprises people: the same account can feed your own website automatically.

Amrod publishes an API. With access granted against your account, a website can read the whole catalogue, your prices and live stock, and keep itself current without anyone retyping anything. In practice that means:

  • Every product and every size and colour combination, on your own domain
  • Your cost, with your markup on top, set by rule for each category or brand
  • Stock read fresh, so you are not quoting what is no longer there
  • Orders arriving as a request with the Amrod codes already against the quantities

What it does not do is order from Amrod. The API is read only, with no order endpoint, so somebody on your side still places the order. Anyone who tells you otherwise has not read the documentation.

Two steps if you want that: get API access approved, which Amrod grants separately from your trade account, then have a site built to use it. We do the second part for R18 999, once off.

Questions people ask

What is the Amrod login address?

Amrod runs its reseller site at amrod.co.za and the login sits on that site. If an old bookmark points somewhere else, go to amrod.co.za directly rather than following it, and update the bookmark once you are in.

Why has my Amrod login stopped working?

The three usual causes are a password reset somebody else did, a changed customer code, or an account deactivated for inactivity. Amrod deactivates accounts left idle for twelve months.

Does a password change affect my website?

Yes, if your website reads your Amrod account. Amrod does not issue separate credentials for that connection, so the website uses the same username, password and customer code you sign in with. Change the password and the connection stops until the new details are passed on.

Does logging in put my products on my website?

Not on its own. Your account is what a website reads through Amrod API access, which is granted separately. Once that is in place, the catalogue and your prices load automatically.

Written by CatalogueConnect.

CatalogueConnect builds websites for Amrod resellers, connected to the reseller's own account and pricing rules. See what is included or view pricing.

Last checked 8 September 2026. Amrod can change its API and its terms without telling us, so confirm anything that matters to a decision. Sources and limits.